Project will target practical business contacts

Meanwhile, BELTRAIDE’s Executive Chairman, Jose Alpuche, says the project will target its resources at direct contact between buyers and sellers.

Jose Alpuche, Executive Chairman, BELTRAIDE

“Matching markets with actual production here in Belize, where we find little difficulties, attempt to solve them. So it’s in effect a direct link, business to business. That’s the most effective way that it’s done. I think a lot of our products when we take them to trade shows, the reception is always very good, but the companies themselves have a bit of technical difficulty, as well as financial difficulties in accessing those markets. This programme should help to target out products in the markets where they’re required.”

The three components of the programme will be implemented simultaneously.