Charting a New Course for B.T.L.

Does B.T.L. still maintain a competitive edge over other service providers in the country, despite a dismal economic performance?  The chairmanship of the company is being assumed at a time when B.T.L.’s profitability is being called to question.  So how will a new board help to change the course of the company and steer it towards financial viability.  That’s what we asked Chairman Lizarraga.

Isani Cayetano

“You’re taking over the helm of B.T.L. at a point in time when there are questions about the profitability of the company.  Notwithstanding the existing COVID pandemic, we’re made to understand that the company hasn’t necessarily been on the best or the most firm financial footing.  Have you perhaps a vision or a plan of action coming in, to see how you can turn things around for B.T.L. to now be operating perhaps in the black once again, as opposed to teetering on the brink of red?

Mark Lizarraga

Mark Lizarraga, Chairman, B.T.L.

“That’s an excellent question and thank you for asking it, Isani.  B.T.L. has lost this major competitive advantage that it once enjoyed and is becoming just another provider of some services in an environment where we continue to compete with smaller and nimbler companies.  VOIP has changed the whole telecom scenario.  B.T.L.’s approach, it seems, is somewhat fragmented and there is the lack of a clear and comprehensive approach as to how we’re going to react to that competition.  We have seen hundreds of millions of dollars invested in infrastructure at B.T.L. that lack, in our view, a clear and seemingly profitable strategy to use that infrastructure.  We’ve seen things to the contrary, as a matter of fact.”