Westrac Partners With Total Energy to Provide Superior Lubricants
Motorists and people in engineering maintenance will be happy to learn that there’s a whole new line of lubricants and oils on the Belize market that are environmentally friendly and last longer than the others on the shelves. Westrac has partnered with Total Energies, a French lubricant and bio-fuels and green gases company with a plant in Guatemala that processes crude oil and sells the byproducts across the world. Together, they have teamed up to offer an array of those products at all of Westrac’s outlets, as well as supermarkets across the country. News Five’s Marion Ali visited Westrac to find out what the new line of oils offer. Here’s her report.
Marion Ali, Reporting
A superior brand of petroleum byproducts that cater to keeping engines and machinery in top form is now available in Belize. Westrac Limited, Belize’s largest automotive aftermarket parts distributor, has partnered with Total Energies of France, a company that specializes in petroleum-based byproducts to provide its line of lubricants and oils in Belize. Total Energy, not to be confused with a brand of tools that goes by the name Total, produces high quality engine oils that are tailored to keep any machine functioning.
Sergio Castaneda, Marketing & Sales Representative, Total Energies
“We are among the five top lubricant marketers in the world, so that puts us in a very special place, and if I would say that we are competing with the big brands in the world, we have a strong research and development, culture. We have over 130 people in 43 different sites, developing products and, for special needs, not just a one size fits all solution, but we are more going into the tailor-made solutions that the original equipment manufacturers are trying to get from a top tier and top performer oil company.”
The products that will be offered in Belize are a range of oils and lubricants that anyone in any field of work, from farming to refrigeration, aviation, and printing will need to keep their engines and machines running. Total Energies’ Marketing and Sales Representative is Sergio Castaneda.
Sergio Castaneda
“We have over two thousand products in line that will cover anything from a automotive application up to a big industrial application like sugar mill, cement mills and paper mills and even the lubricants that go inside those big trans-Atlantic chefs that you have crossing the oceans.”
At comparative prices, Westrac’s Director, Glen Kornelsen said the decision to offer Total Energies’ products was really a no-brainer.
Glen Kornelsen, Director, Westrac
“We have always looked at trying to satisfy the whole segments of Belize and we have had long-lasting brands that are in the company already for a long time but we looked for a brand that could supply in every segment that we have in Belize, so Total Energies is a company that has a lot of research development capacities so they have over two thousand SPU’s – different blends and sizes so we have a capacity to supply anybody, any type of oil they’re in need of.”
Kornelsen advises anyone with any type of engine or machinery to stock up on the engine oils and lubricants they need to keep either that car or tractor running, or that refrigerator cool.
“If somebody has a specific – for instance, VW would be one that has a specific blending needs, we’re planning on having that in stock. These guys also have when we convert sometimes into LP gas, our vehicles because of the prices of fuel. They have specific blends that are designed for that type of gas. They are harsher on oils than regular gasoline so that is something that not every company has to offer and Total does have that. We would have heavy duty, light duty, agricultural, industrial, factories, food processing, even for fabric – everything that you can think of that you need Total can offer it.”
And, in case your engine or piece of equipment requires a specific blend of oil, it can be sourced within a three-month period, considering time for shipping from France. If it is a byproduct that you’ll need to purchase again, well that headache is also solved at Westrac without another long wait.
“Once we know the demand, it’s not a problem to stock and keep it rolling and not just order it on demand. The price is pretty competitive. We cannot be the cheapest when it’s a company that has so much research behind everything, but it is a very good price for the quality you’re getting out of it.”
Total Energies is a company that was established a hundred years ago and sells its products in more than a hundred and thirty countries. It is well known for its efforts at making products that are environmentally friendly.
Sergio Castaneda
“We are working hard to have a net zero carbon emission that makes our operations to be more efficient we are a energy provider also in a couple of countries, and we have presence in over 160 countries around the world with gas stations, hydrogen stations, electric vehicles, recharging stations, fuels, lubricants. So we have a very broad array of products and services.”
Total Energies’ petroleum byproducts are available at Westrac outlets, as well as select supermarkets across the country. Marion Ali for News Five.