Belikin Launches ‘Onli Eena Belize’ Campaign
Bowen and Bowen, through their Belikin brand, launched a new multimedia campaign called ‘Onli Eena in Belize.’ They say the campaign will celebrate Belizean spirit and tell stories that are unique to the jewel. We stopped by for a quick look at the media event where Chief Creative Officer Shelly Bowen tells us what we can expect from this innovative way of sharing a slice of Belize to the public.
Shelly Bowen, Chief Creative Officer, Bowen & Bowen
“Our campaign is about the spirit of Belizeans and Belizean stories that make this country so unique. In the coming months you are going to see the shorter versions of their stories. You are going to see images, photographs of our Belizean personalities talking about the spirit of Belize and that will be rolled out in print, in radio, on social media and different snapshots of what the story is about. Our focus is that this is Onli Eena Belize. These great stories, this freedom and this lifestyle, this passion for our country and that is their story. So, you will be seeing snippets, different perspectives of these four stories. And as we grow this campaign we will choose new and different persons to cover because our list is almost endless and the stories just keep happening.”